As part of the 2016/2017 campaign, Mia Pasta restaurants and 30&1 developed a promotional Sports Tour across Quebec. The tour stopped in twelve (12) different cities where Mia Pasta operates a restaurant. In addition to various promotional items, younger athletes and their parents were invited to participate in two (2) different contests for a chance to win a team supper, or to spend a day with Montreal Canadiens player David Desharnais
